Training for sales and marketing - examples

Acquiring new customers

Salespeople are interested in talking to potential customers, even on the phone.
Ask a lot of questions and listen actively.
Recognize benefit expectations.
Are good at making contact and clarify objections clearly.

Negotiate

Salespeople know the customer's goals and requirements and are prepared.
Develop solution corridors based on common interests.
Meet demands at eye level and only give something if they get something.

Trade fair talks

A no-go: "How can I help you?"
Ask and understand a lot.
Only show what the customer is interested in.
Coordinate and document the next steps.

Proactivity for inside sales

Designing or processing?
Understanding the customer's business model.
Following up on offers.

Technicians in Sales

Technicians and service employees say: "Yes, I'm a salesperson too!"
A new role model emerges.
Simple tools for conversations give confidence.
Combining technical expertise with the customer's benefit expectations.

Lead trading partner

Salespeople lead trading partners without authority.
Are role models in sales.
Train their partner's sales skills.
Clearly promote the interests of their own company.

That's what I do

Training for sales
Individual coaching for case discussions
Small group coaching for consolidation
Coaching directly at the workplace
ONLINE training in short blocks
Control via qualitative goals
Case discussions
Competitions
Solution focused workshops
sparring
and much more ...

And this is HOW

always tailor-made
in the language of the participants
exclusively with practical cases from your company
with a WHY & WHAT FOR
with methods that keep the days from getting boring
with learning and transfer objectives
with measures for effectiveness (from learning to application)